This has been a headache for most of the SEOs, especially after the Google Penguin update. You build a massive number of backlinks towards your website, it seems to be working really well getting a jump on all of the keywords targeted, however, after a while you see a drop. All those keywords which you worked on are dropping like rocks. Frustrating isn’t it? Why does that happen? What are main reasons? What can you do to avoid it?

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Check out some of the ready made, easy to install Google Analytics Custom Reports!

How can custom reporting be useful for you?

Today, I was consulting  a client (small business) who was interested in some very specific data from Google Analytics. They required help with setting up a proper Custom Reporting to see details which are relevant to their goals. They are definitely on the right track, as measuring is the most important part of your marketing efforts. Still, with all of these factors taken into account, it is extremely difficult to really know what is influencing a sales. Having said that, Goals and Custom Reports in Google Analytics can give you very useful insights into the two things that your visitors care about:

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Website speed has a big role to play in User-Experience.  The better the user-experience, the better are the chances that you will get a lot of returning hits to your website. There are also a lot of discussions in the SEO community if Google uses website speed as a ranking factor. We in seoFriik believe that one of the fundamental parts of a great website is its speed and it should be every webmaster’s goal to give the uttermost to make the their web as fast as possible. Don’t you just hate when something takes forever to load? Yes, we do as well, it is very annoying and frustrating. In this article I will give you hands-on advice  how to speed up your WordPress site.

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Let’s talk a little about a platform called WordPress. As many of you already know it is an open source platform intended for bloggers. Recently however, the trend has been going in the direction of using it as a full-blown website content management system. We in seoFriik belong to that very same group of companies/people. We just love it!
In this articles I would like to point out why is WordPress a really fantastic platform and why should you consider it for your website.

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